000 04974nam a22005895i 4500
999 _c101497
_d101497
001 978-981-13-7807-2
003 DE-He213
005 20210116162919.0
007 cr nn 008mamaa
008 190701s2019 si | s |||| 0|eng d
020 _a9789811378072
024 7 _a10.1007/978-981-13-7807-2
_2doi
040 _cМУБИС
050 4 _aLC189-214.53
072 7 _aJN
_2bicssc
072 7 _aEDU040000
_2bisacsh
072 7 _aJN
_2thema
072 7 _aJHBC
_2thema
082 0 4 _a306.43
_223
100 1 _aPereira, Andrew Joseph.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
245 1 0 _aAffective Governmentality
_h[electronic resource] :
_bNeoliberal Education Advertisements in Singapore /
_cby Andrew Joseph Pereira.
250 _a1st ed. 2019.
264 1 _aSingapore :
_bSpringer Singapore :
_bImprint: Springer,
_c2019.
300 _aXV, 129 p. 20 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aCultural Studies and Transdisciplinarity in Education,
_x2345-7708 ;
_v9
505 0 _a1 Governmentality and Education: Vulnerable Triumphalism as a Technology -- 2 Pastoral Power and Governmental Subjectivities: An Analysis of a Teacher Recruitment Advertisement -- 3 Governmentality and Mediatisation: An Analysis of a Teacher Recruitment Advertising Campaign -- 4 Governmentality, Geosemiotics, and the Visual Culture of School Banner Advertisements -- 5 Governmentality, School Marketisation, and the Biopolitics of Custom-Built School Advertisements -- 6 Critical Conceptions of Hope and Aspiration: Hopeful Recommendations.
520 _aThis book investigates the subjectivities in education arising from the triumphant mobilisation of care as portrayed in educational advertisements, and provides a novel theory of affective governmentality based on empirical research on affect, neoliberalism, and governmentality. It also takes the bold step of encouraging the re-imagination of the central and pressing question of school marketisation in Singapore, and problematises the seemingly innocuous portrayals of care in light of neoliberal governmentality seeking to perform cultural work on preferred identities and subjectivities. Using a judicious selection of media artefacts, the book scrutinises the creation of emotional technologies through an ethic of caring, harnessing vulnerabilities and triumphalism. As such it not only equips readers to understand the role of emotional technologies but also offers a critical and alternative view of hope and aspirations for transforming society. "Andrew Pereira’s outstanding scholarly contribution to the field of educational policy studies and governance is a crucial piece of the puzzle about what can be said and written about Singapore education" -- Allan Luke, Emeritus Professor, Queensland University of Technology, Australia “There is now an enormous body of writing on neoliberalism and education much of it is repetitive and rhetorical. Pereira’s book is a very novel and very significant contribution to scholarship that explores some specific forms and modalities of neoliberal education. It carefully examines a vast array of cultural and media artefacts that ‘advertise’ and represent education in Singapore and the affective government of teachers and students that results from this. The book develops an analytic framework for engagement with such artefacts that will be a great use to researchers in other settings – it thoroughly deserves widespread attention.” -- Stephen J Ball FBA, Distinguished Service Professor of Sociology of Education, Institute of Education, University College London.
650 0 _aEducational sociology.
650 0 _aEducational sociology .
650 0 _aEducation and sociology.
650 0 _aSchool management and organization.
650 0 _aSchool administration.
650 0 _aMarketing.
650 1 4 _aSociology of Education.
_0https://scigraph.springernature.com/ontologies/product-market-codes/O29000
650 2 4 _aSociology of Education.
_0https://scigraph.springernature.com/ontologies/product-market-codes/X22070
650 2 4 _aAdministration, Organization and Leadership.
_0https://scigraph.springernature.com/ontologies/product-market-codes/O17000
650 2 4 _aMarketing.
_0https://scigraph.springernature.com/ontologies/product-market-codes/513000
710 2 _aSpringerLink (Online service)
773 0 _tSpringer Nature eBook
776 0 8 _iPrinted edition:
_z9789811378065
776 0 8 _iPrinted edition:
_z9789811378089
776 0 8 _iPrinted edition:
_z9789811378096
830 0 _aCultural Studies and Transdisciplinarity in Education,
_x2345-7708 ;
_v9
856 4 0 _uhttps://doi.org/10.1007/978-981-13-7807-2
942 _2ddc
_cEBOOK